Ticketing
Waitlist Management
Waitlists help you capture demand when tickets sell out and automatically fill spots from cancellations.
Understanding Waitlists
When event capacity is reached, waitlists allow interested participants to:
- Express interest in attending
- Automatically receive notification when spots open
- Get priority access to cancelled tickets
Enabling Waitlists
Event-Level Waitlist
Enable waitlist for your entire event:
- Go to Event Settings
- Under Registration Settings
- Toggle Enable Waitlist on
Ticket-Level Waitlist
Enable waitlist for specific ticket types:
- Go to Tickets
- Edit the ticket type
- Toggle Enable Waitlist on
Which to use?
Use event-level waitlist when overall capacity is the limit. Use ticket-level when specific ticket types have limited availability.
How Waitlists Work
Participant Experience
When tickets are sold out:
- Participant sees "Sold Out" status
- "Join Waitlist" option appears
- Participant enters their details
- They receive waitlist confirmation email
When Spots Open
When a registered participant cancels:
- Next waitlisted person is notified
- They receive an email with a registration link
- They have a limited time to complete registration
- If they don't respond, the spot goes to the next person
Waitlist Settings
Configuration Options
| Setting | Description |
|---|---|
| Enable Waitlist | Turn waitlist on/off |
| Auto-notify | Automatically notify when spots open |
| Notification Window | Time given to complete registration |
| Max Waitlist Size | Limit how many can join waitlist |
Notification Window
Set how long waitlisted participants have to claim their spot:
| Duration | Use Case |
|---|---|
| 24 hours | Standard events |
| 48 hours | Events far in the future |
| 12 hours | Events happening soon |
| 4 hours | Last-minute registrations |
Setting notification windows
Shorter windows fill spots faster but may frustrate participants who miss the deadline. Consider your event timeline.
Managing the Waitlist
View Waitlist
- Go to your event dashboard
- Click Participants in the sidebar
- Select the Waitlist tab
Waitlist Information
| Column | Description |
|---|---|
| Position | Order in the waitlist |
| Name | Participant name |
| Contact email | |
| Ticket Type | Which ticket they want |
| Joined | When they joined the waitlist |
| Status | Waiting, Notified, Expired, Registered |
Waitlist Actions
| Action | Description |
|---|---|
| Promote | Move participant to confirmed registration |
| Notify | Manually send registration invitation |
| Remove | Remove from waitlist |
| Reorder | Change waitlist position |
Automatic vs Manual Processing
Automatic Processing
When enabled, the system automatically:
- Detects cancellation or capacity increase
- Notifies the next waitlisted person
- Reserves their spot temporarily
- Moves to the next person if they don't respond
Manual Processing
For more control, process waitlist manually:
- Review cancellation
- Choose who to notify from waitlist
- Send invitation
- Track response
When to use manual
Use manual processing when you need to prioritize certain waitlisted participants (e.g., VIPs, partners) over others.
Waitlist Communications
Automatic Emails
| When Sent | |
|---|---|
| Waitlist Confirmation | When participant joins waitlist |
| Spot Available | When a spot opens for them |
| Spot Claimed | When they successfully register |
| Spot Expired | When they missed the deadline |
Email Content
Spot Available Email includes:
- Notification that a spot is available
- Link to complete registration
- Deadline to claim the spot
- Original ticket details
Handling Cancellations
Participant Cancellations
When a registered participant cancels:
- Their spot is released
- Waitlist is checked for next person
- Notification is sent automatically (if enabled)
Refunds and Waitlist
Cancellation and refund processing is separate from waitlist management:
- Process refund according to your policy
- Spot is automatically offered to waitlist
- New registration creates new payment
Capacity Management
Increasing Capacity
If you can accommodate more participants:
- Go to Event Settings
- Increase Maximum Participants
- System automatically processes waitlist
Adding Tickets
When you add more tickets:
- Edit ticket type
- Increase quantity
- Waitlisted participants are notified
Waitlist Strategies
Overbooking for Free Events
Free events often have high no-show rates. Consider:
- Set event capacity to actual venue limit
- Enable waitlist when "sold out"
- As event approaches, promote waitlisted participants
- Plan for expected no-shows
VIP Waitlist Priority
Prioritize certain waitlisted participants:
- View the waitlist
- Identify VIP/priority participants
- Use "Promote" to move them up
- Or manually notify them first
Communication While Waiting
Keep waitlisted participants engaged:
- Send updates about their position
- Notify of new events they might like
- Offer alternative ticket types if available
Reporting
Waitlist Metrics
Track waitlist performance:
| Metric | Description |
|---|---|
| Total Waitlisted | People who joined waitlist |
| Conversion Rate | Waitlisted → Registered |
| Average Wait Time | Time from join to registration |
| Expiration Rate | People who missed deadline |
Demand Insights
Waitlist data helps plan future events:
- High waitlist = consider larger venue
- Quick conversion = strong demand
- Low conversion = review notification timing
Best Practices
Setting Expectations
- Clearly communicate waitlist position
- Provide estimated chances of getting in
- Be honest about likelihood near event date
Timing
- Process waitlist promptly after cancellations
- Give adequate time to respond
- Send reminders before deadline expires
Communication
- Keep waitlisted participants informed
- Thank them for their patience
- Offer alternatives when possible
Troubleshooting
Participant didn't receive notification
- Check spam/junk folder
- Verify email address is correct
- Check notification was sent (event log)
- Manually resend if needed
Spots not filling from waitlist
- Verify waitlist is enabled
- Check auto-notify setting
- Review notification window setting
- Process manually if needed
Wrong person notified
- Check waitlist order
- Review any manual changes
- Contact the correct person directly
- Adjust waitlist order if needed
Next Steps
- Configure registration settings for waitlist sign-ups
- Set up email templates for waitlist notifications
- View reports on waitlist conversion