Ticketing

Waitlist Management

Waitlists help you capture demand when tickets sell out and automatically fill spots from cancellations.


Understanding Waitlists

When event capacity is reached, waitlists allow interested participants to:

  • Express interest in attending
  • Automatically receive notification when spots open
  • Get priority access to cancelled tickets

Enabling Waitlists

Event-Level Waitlist

Enable waitlist for your entire event:

  1. Go to Event Settings
  2. Under Registration Settings
  3. Toggle Enable Waitlist on

Ticket-Level Waitlist

Enable waitlist for specific ticket types:

  1. Go to Tickets
  2. Edit the ticket type
  3. Toggle Enable Waitlist on

Which to use?

Use event-level waitlist when overall capacity is the limit. Use ticket-level when specific ticket types have limited availability.


How Waitlists Work

Participant Experience

When tickets are sold out:

  1. Participant sees "Sold Out" status
  2. "Join Waitlist" option appears
  3. Participant enters their details
  4. They receive waitlist confirmation email

When Spots Open

When a registered participant cancels:

  1. Next waitlisted person is notified
  2. They receive an email with a registration link
  3. They have a limited time to complete registration
  4. If they don't respond, the spot goes to the next person

Waitlist Settings

Configuration Options

SettingDescription
Enable WaitlistTurn waitlist on/off
Auto-notifyAutomatically notify when spots open
Notification WindowTime given to complete registration
Max Waitlist SizeLimit how many can join waitlist

Notification Window

Set how long waitlisted participants have to claim their spot:

DurationUse Case
24 hoursStandard events
48 hoursEvents far in the future
12 hoursEvents happening soon
4 hoursLast-minute registrations

Setting notification windows

Shorter windows fill spots faster but may frustrate participants who miss the deadline. Consider your event timeline.


Managing the Waitlist

View Waitlist

  1. Go to your event dashboard
  2. Click Participants in the sidebar
  3. Select the Waitlist tab

Waitlist Information

ColumnDescription
PositionOrder in the waitlist
NameParticipant name
EmailContact email
Ticket TypeWhich ticket they want
JoinedWhen they joined the waitlist
StatusWaiting, Notified, Expired, Registered

Waitlist Actions

ActionDescription
PromoteMove participant to confirmed registration
NotifyManually send registration invitation
RemoveRemove from waitlist
ReorderChange waitlist position

Automatic vs Manual Processing

Automatic Processing

When enabled, the system automatically:

  1. Detects cancellation or capacity increase
  2. Notifies the next waitlisted person
  3. Reserves their spot temporarily
  4. Moves to the next person if they don't respond

Manual Processing

For more control, process waitlist manually:

  1. Review cancellation
  2. Choose who to notify from waitlist
  3. Send invitation
  4. Track response

When to use manual

Use manual processing when you need to prioritize certain waitlisted participants (e.g., VIPs, partners) over others.


Waitlist Communications

Automatic Emails

EmailWhen Sent
Waitlist ConfirmationWhen participant joins waitlist
Spot AvailableWhen a spot opens for them
Spot ClaimedWhen they successfully register
Spot ExpiredWhen they missed the deadline

Email Content

Spot Available Email includes:

  • Notification that a spot is available
  • Link to complete registration
  • Deadline to claim the spot
  • Original ticket details

Handling Cancellations

Participant Cancellations

When a registered participant cancels:

  1. Their spot is released
  2. Waitlist is checked for next person
  3. Notification is sent automatically (if enabled)

Refunds and Waitlist

Cancellation and refund processing is separate from waitlist management:

  1. Process refund according to your policy
  2. Spot is automatically offered to waitlist
  3. New registration creates new payment

Capacity Management

Increasing Capacity

If you can accommodate more participants:

  1. Go to Event Settings
  2. Increase Maximum Participants
  3. System automatically processes waitlist

Adding Tickets

When you add more tickets:

  1. Edit ticket type
  2. Increase quantity
  3. Waitlisted participants are notified

Waitlist Strategies

Overbooking for Free Events

Free events often have high no-show rates. Consider:

  1. Set event capacity to actual venue limit
  2. Enable waitlist when "sold out"
  3. As event approaches, promote waitlisted participants
  4. Plan for expected no-shows

VIP Waitlist Priority

Prioritize certain waitlisted participants:

  1. View the waitlist
  2. Identify VIP/priority participants
  3. Use "Promote" to move them up
  4. Or manually notify them first

Communication While Waiting

Keep waitlisted participants engaged:

  1. Send updates about their position
  2. Notify of new events they might like
  3. Offer alternative ticket types if available

Reporting

Waitlist Metrics

Track waitlist performance:

MetricDescription
Total WaitlistedPeople who joined waitlist
Conversion RateWaitlisted → Registered
Average Wait TimeTime from join to registration
Expiration RatePeople who missed deadline

Demand Insights

Waitlist data helps plan future events:

  • High waitlist = consider larger venue
  • Quick conversion = strong demand
  • Low conversion = review notification timing

Best Practices

Setting Expectations

  • Clearly communicate waitlist position
  • Provide estimated chances of getting in
  • Be honest about likelihood near event date

Timing

  • Process waitlist promptly after cancellations
  • Give adequate time to respond
  • Send reminders before deadline expires

Communication

  • Keep waitlisted participants informed
  • Thank them for their patience
  • Offer alternatives when possible

Troubleshooting

Participant didn't receive notification

  1. Check spam/junk folder
  2. Verify email address is correct
  3. Check notification was sent (event log)
  4. Manually resend if needed

Spots not filling from waitlist

  1. Verify waitlist is enabled
  2. Check auto-notify setting
  3. Review notification window setting
  4. Process manually if needed

Wrong person notified

  1. Check waitlist order
  2. Review any manual changes
  3. Contact the correct person directly
  4. Adjust waitlist order if needed

Next Steps

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